The Babile Project

Joining forces in the fight for endangered species.

Let’s start with a bold statement: Hu2 is here to make a difference. We want to see a real change in the world – a change that must happen before it’s too late. Our team is passionate about wildlife conservation and we LOVE elephants, but these gentle creatures are in serious danger! Many populations are on the brink of extinction as a result of poaching and the illegal ivory trade. We’ve all seen horrific images of the slaughter in the media – elephants are killed every day, all year round. Greed never sleeps.

Hu2 has decided to take a stand and join the fight against poaching. We have partnered with the Born Free Foundation, and this year, we’ve been able to make a significant contribution to the charity by donating 10% of sales from our Respectful Animal Trophies. Our donations have helped fund the Babile Elephant Sanctuary in Ethiopia and recently the charity invited Hu2 to become official sponsors of the project.

Discover the world of Babile

Giving the elephants a future outside history books.

A massive 7,000 km2 area in Ethiopia, the Babile Elephant Sanctuary is one of the last strongholds of elephant families in the Horn of Africa. It was created in 1970 to offer a safe haven for elephants with a team of local Rangers patrolling the area and watching over the wild animals.

Over recent years, the number of illegal elephant killings has skyrocketed across Africa. At the current rate, entire populations could be wiped out in just a few years. Born Free’s work makes the difference between life and death for these animals, and the charity needs our continued support.

This is where you come in. Together, Hu2 and YOU protect Babile elephants. Our support enables Born Free and their partners EWCA, the Ethiopian Wildlife Conservation Authority, to source better equipment, improve law enforcement strategies and give training to local Rangers, among many other things. Together, we can defend this oasis where wild elephants still roam free.

7,000 km2 area
protects countless
vital animal species

100 elephant killings
documented between
2012-2013

Supports 12% of
Ethiopia’s elephant
population

Remaining 230 elephants need
urgent protection